Marketing Coordinator
Posted by Marin Mountain Bikes, Inc. on 03/08/2019
Job Basics
Industry Sector: Bike
Job Categories: Computer - Information Technology, Design - Web, Marketing & Digital Marketing, Social Media - Digital Marketing
Company Type: Service
State: CA
City: Petaluma
Country: United States
Required Experience: 1 - 3 years
Job Type: Full Time
Salary: $51-55,000/year
Required to Relocate: No
Required to Travel: Yes
Employee May Telecommute: No
Job Seeker Must Live Within: 25 miles
Job Description & Requirements
Marin Mountain Bikes Inc.
Marketing Coordinator
Job Description
Reports to: Brand Director
Others served: CEO
Exempt status: non-exempt
Responsibilities
- Assist marketing tean in planning, execution and analysis of marketing initiatives.
- Support the marketing team by assisting with website updates and managing website content
- Provide support with all digital marketing efforts – email marketing, social media management, blog writing, e-commerce
- Analyze and report on website analytics data for brand websites and email campaigns and create actionable insights to improve performance
- Work with internal creative team to develop images, videos, and graphics for brand websites and other digital applications such as email, advertising, and social media
- Manage POP program
- Provide support in rolling out global marketing programs
- Provide support with market research, trend analysis and information gathering
- Work with agency partners on all marketing initiatives
- Assist in project planning from photo shoots to tradeshows to video productions
- Manage and organize brand assets
Requirements
- 1-2 years experience in marketing, communications or related fields
- Strong understanding of and experience with marketing functions, strategies and tactics
- Experience with promotions, advertising, social media, public relations and event planning
- Exceptional communication skills, writing capabilities, project management
- Outstanding attention to detail
- Driven, organized, proactive and efficient
- Experience with Google Analytics, Photoshop a plus
- Degree in marketing, communications or related field
About Marin Mountain Bikes Inc.
Marin Bikes, founded in 1986, believes that life is better with bikes. We are dedicated to improving the lives of our customers with fun, high caliber bicycles, which provide years of enjoyment. We operate a business based on passion, fueled by hard work, and fulfilled by the satisfaction of bringing the joy of cycling to our riders. Learn more about Marin’s critically-acclaimed models at marinbikes.com.