General Summary:
The Ambassador & Outreach Marketing Specialist will report to the Marketing Manager. This
role is responsible for running Yeti’s ambassador, event sponsorship and donation request
marketing programs. The ideal candidate has a passion for mountain biking and the outdoor
industry, enjoys working with others and has strong attention to detail.
Essential Job Functions:
- Ambassador Program -
o Work with Marketing Manager to define Yeti Ambassador program annual
strategy.
o Maintain solid understanding of Ambassador roster and the value each member
brings to the program.
o Lead day to day communication with Ambassadors, sharing insight on current
and upcoming Yeti marketing initiatives and product launches.
o Administer and review quarterly reports, ensuring ambassadors are engaged
with the brand and fulfilling contract requirements.
o Keep a pulse on Ambassador social media content to ensure they are accurately
representing Yeti. Work with our Social Media Specialist to share and re-post
content on Yeti social media channels.
o Manage incoming content and project pitches from Ambassadors. Work with
Marketing Manager and Marketing Director to determine what projects are
funded.
- Provide guidance as needed to help Ambassadors submit relevant pitch
proposals.
- Manage incoming content from Ambassadors, ensuring it’s organized and
accessible to the marketing team.
o Work with Marketing Manager to coordinate ambassador participation in Yeti
photo and video shoots.
o Execute and maintain Ambassador contracts.
o Work with Customer Service team to set up Yeti Pro accounts for ambassadors.
When necessary, work with internal sales team to process ambassador orders.
- Event & Outreach -
o Execute Yeti event sponsorship, working with Marketing Manager to determine
annual event selection.
o Understand event details thoroughly and coordinate internal staff support well
in advance for events.
o Manage and execute product fulfillment in a timely manner, working with the
product team as needed to select product.
Job Qualifications, Competencies, and Key Attributes:
- Bachelor’s degree or equivalent experience in product/sales/marketing/Ecommerce
positions. 1-3+ years of related professional experience.
- Strong writing, communication and negotiation skills.
- Proficiency with Microsoft Office programs. Ability to operate in Adobe Creative Suite is
a plus.
- Excellent customer service skills, in person, on the phone and in writing.
- Capable of working in a dynamic team environment, sometimes on short timelines.
- Experience working in the bike or mountain bike industry is a plus.
Work Environment:
Yeti Cycles is a ride-driven company. Everything we do revolves around making the best bikes in
the world. The work environment is relaxed but high-functioning. Dogs wander the building;
bikes clutter the hallways and we always have good coffee in the morning and hoppy beers in
the evening. We’re located near five major trailheads and shut it down from 11:30am-1pm
every day to ride. We offer competitive compensation, annual performance- based bonus,
comprehensive healthcare, discounted gym membership, matching 401k, life insurance,
disability insurance, paid time off, one-time bicycle frame credit and annual apparel credit.
To Apply: Please Email your resume & cover letter to jobs@yeticycles.com – include the job
title in the subject line.
