The Fitness Industry Jobs Marketplace

Product Line Manager - Hunt/Fish


Posted by Under Armour on 05/26/2022

Job Basics

Industry Sector: Fishing, Hunting/Shooting, Lifestyle, Outdoor

Job Categories: Design & Development - Product, Management - Product -Brand

Company Type: Apparel/SoftGoods, Retailer

State: MD

City: Baltimore

Country: United States

Required Experience: 3 - 5 years

Contact Name:

Job Type: Full Time


Required to Relocate: Yes

Required to Travel: Yes

Employee May Telecommute: No

Job Seeker Must Live Within:

Job Description & Requirements


The Product Line Manager, Apparel – Outerwear will drive the product process for the Outerwear Apparel business. You'll be responsible for developing a complete product line, grounded in a deep understanding of the consumer, culture, marketplace, and trend. You'll communicate a vision for the business; working closely with the cross functional partners in Design, Innovation, and Product Development to create a cohesive product line. Additionally, you will lead team excellence with your strong communication and ability to work cross functionally. You will be responsible for overseeing and/or presenting the line or specific products to internal and external audiences. 



·       Build and manage the Outerwear Apparel product – inclusive of Retail/Inline, Teamwear - from concept to commercialization

·       Lead the Product Creation process with Design, Innovation, Product Development, Sourcing to hit overall seasonal dates

·       Drive communication with the sourcing and materials teams with ultimate accountability for margin targets and commercialization

·       Lead product focus groups to better understand the athlete/consumer as well as identify trends and market opportunities

·       Knowledgeable on product creation and be the expert consumer insights, athlete feedback, fit & wear results, market & competitive trends & present to team to ensure UA is building market leading product

·       Partner with Global Merchandising on creation of design brief, with final accountability for the brief

·       Build and create exceptional presentations and selling tools to bring the category’s vision to life

·       In partnership with Merchandising, conduct consumer research to identify trends and market opportunities to maintain competitive edge

·       Drive product communication with global merchandising, regional merchandising, and sales



·       Ability to influence cross-functional partners through strong and proven relationships

·       Ability to successfully lead a cross-functional pod

·       Ability to communicate product strategies verbally and in writing

·       Strong analytical and conceptual skills.



·       Bachelor’s Degree 

·       Minimum 3+ years of Product Creation experience

About Under Armour

We create state-of-the-art products engineered to solve problems and make athletes better, as well as digital health and fitness apps built to connect people and drive performance. From our origins in Baltimore, where our global headquarters are located, we’ve grown into a multibillion-dollar brand made, sold, and worn worldwide. And we’re just getting started.